Consumer Markets Sales Consultant (Job Number:9763)
Description
Summary:
This position supports field sales activity and participates in the growth of new enrollment for the consumer markets segment. This position develops and maintains relationships via the telephone, community meetings, and other field based activities in order to promote and maximize the sales of all Blue Cross and ancillary line consumer markets segment products.
Accountabilities:
1. Meets sales and sales development goals as assigned by management.
2. Develop field sales skills and competencies by working with and supporting senior sales consultants with their field activities.
3. Delivers presentations to groups/individuals to support, educate or enroll into appropriate BCBSMN plans
4. Maximizes the sale of company products through determining suitability, eligibility and need; explains benefits for appropriate coverage, responds to questions, supplies relevant marketing material and assists with the application process.
5. As available, responsible for answering and following up on incoming sales calls and emails from prospective customers generated by marketing campaigns.
6. Uses lead tracking software to manage prospective enrollee database. Initiates sales calls to individuals who have responded to advertising and direct mail campaigns.
7. Identify contacts/partnerships for community events and targeted community outreach.
8. Remains compliant with all Federal, State, and CMS regulations and laws. Additionally comply with all BCBSMN compliance guidance.
9. Meets individually with prospective enrollee’s upon request.
10. Remains knowledgeable of competitor health plans available in our market to be able to effectively position BCBSMN individual consumer products.
11. Analyzes benefit trends, the effectiveness of marketing materials and advertising campaigns, as well as make recommendations to improve the effectiveness of the department
12. Build and maintain strong relationships with internal and external business customer to contribute to the attainment of sales goals
13. Participates in developing annual sales plan in order to positively impact sale strategy as it relates to a strong community sales presence
Qualifications
Required Qualifications:
- Bachelors degree in communications, business, marketing or healthcare and 2 years of marketing/sales experience, or 6 years of marketing/sales experience in lieu of a degree.
- Must be creative, innovative and have excellent interpersonal skills.
Self starter with the ability to work with limited supervision.
- Ability to organize, prioritize and follow through on sales process steps.
- Proven oral and written communication skills.
- Strong presentation skills.
- Sales acumen.
- Positive attitude with the desire to embrace and promote teamwork.
- Possess or ability to acquire State licensure to sell health and life insurance products.
- Travel as needed.
Preferred Qualifications:
- Sales experience.
- Thorough understanding of the health care industry.
Blue Cross and Blue Shield of Minnesota is an Equal Opportunity and Affirmative Action Employer, M/F/D/V. Blue Cross and Blue Shield of Minnesota is a drug free workplace. Candidates are required to pass a background check and drug test before beginning employment.
Primary Location: United States-Minnesota-Eagan
Shift: Day Job
Description
Summary:
This position supports field sales activity and participates in the growth of new enrollment for the consumer markets segment. This position develops and maintains relationships via the telephone, community meetings, and other field based activities in order to promote and maximize the sales of all Blue Cross and ancillary line consumer markets segment products.
Accountabilities:
1. Meets sales and sales development goals as assigned by management.
2. Develop field sales skills and competencies by working with and supporting senior sales consultants with their field activities.
3. Delivers presentations to groups/individuals to support, educate or enroll into appropriate BCBSMN plans
4. Maximizes the sale of company products through determining suitability, eligibility and need; explains benefits for appropriate coverage, responds to questions, supplies relevant marketing material and assists with the application process.
5. As available, responsible for answering and following up on incoming sales calls and emails from prospective customers generated by marketing campaigns.
6. Uses lead tracking software to manage prospective enrollee database. Initiates sales calls to individuals who have responded to advertising and direct mail campaigns.
7. Identify contacts/partnerships for community events and targeted community outreach.
8. Remains compliant with all Federal, State, and CMS regulations and laws. Additionally comply with all BCBSMN compliance guidance.
9. Meets individually with prospective enrollee’s upon request.
10. Remains knowledgeable of competitor health plans available in our market to be able to effectively position BCBSMN individual consumer products.
11. Analyzes benefit trends, the effectiveness of marketing materials and advertising campaigns, as well as make recommendations to improve the effectiveness of the department
12. Build and maintain strong relationships with internal and external business customer to contribute to the attainment of sales goals
13. Participates in developing annual sales plan in order to positively impact sale strategy as it relates to a strong community sales presence
Qualifications
Required Qualifications:
- Bachelors degree in communications, business, marketing or healthcare and 2 years of marketing/sales experience, or 6 years of marketing/sales experience in lieu of a degree.
- Must be creative, innovative and have excellent interpersonal skills.
Self starter with the ability to work with limited supervision.
- Ability to organize, prioritize and follow through on sales process steps.
- Proven oral and written communication skills.
- Strong presentation skills.
- Sales acumen.
- Positive attitude with the desire to embrace and promote teamwork.
- Possess or ability to acquire State licensure to sell health and life insurance products.
- Travel as needed.
Preferred Qualifications:
- Sales experience.
- Thorough understanding of the health care industry.
Blue Cross and Blue Shield of Minnesota is an Equal Opportunity and Affirmative Action Employer, M/F/D/V. Blue Cross and Blue Shield of Minnesota is a drug free workplace. Candidates are required to pass a background check and drug test before beginning employment.
Primary Location: United States-Minnesota-Eagan
Shift: Day Job